RockShox Flight Attendant Keegan Swenson & Sofía Gómez Villafañe
Project Info
Client:
RockShox
Year:
2024
Project type:
Commissions
A campaign built around automatic suspension performance with two of endurance cycling’s most accomplished athletes.
Shot for RockShox in Tucson, Arizona, this series follows Keegan Swenson and Sofía Gómez Villafañe riding the desert trails that shape their winter training. The terrain is fast, technical, and unforgiving, demanding precision and control from the first pedal stroke.
Working across open desert and rocky singletrack, the images focus on body position, speed, and the quiet mechanics that define elite off road performance. Dust, light, and terrain combine to create a landscape where effort is visible in every movement.
Rather than isolating a single moment, the work reflects the rhythm of training in the desert. Long miles, repetition, and terrain form the foundation behind the results these athletes carry into the race season.