stories first. built to last.

 

Editorial and commercial photography rooted in outdoor culture.

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Intent leads every project.

Projects are shaped through planning, collaboration, and execution.

Built in real environments, under real conditions.

Imagery designed to scale across platforms and time.

Selected
Works

(03)

Endurance road cyclist training on paved road, captured for TrainingPeaks performance campaign.

Built on effort, rhythm, and consistency.

training peaks endurance performance

A multi-discipline TrainingPeaks series spanning triathlon, road cycling, and trail running. Shot in Bellingham with an emphasis on rhythm, control, and everyday performance.

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Endurance road cyclists riding a winding paved road during TrainingPeaks performance shoot.
Open water swimmer mid stroke during endurance training, photographed for TrainingPeaks campaign.
Endurance runner in motion during low light training session for TrainingPeaks performance campaign.
Cyclists taking a break beside rusted vehicle in Moab desert during bikepacking trip.

Built around movement, planning, and place.

REI moab bikepacking

Shot in the Moab backcountry, this REI series documents self-supported bikepacking through long miles, shifting light, and remote desert terrain.

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A man with colorful tattoos on his arms and legs, wearing a dark shirt and black shorts, is seen from the waist down, pushing a bicycle uphill on a dry, cracked terrain. A woman with blonde hair, wearing a helmet, sunglasses, a sleeveless top, and shorts, is riding a bicycle behind him, carrying a black bag on the handlebars and climbing the same terrain.
A woman sitting inside a tent on a grassy field looking out at the horizon, with a man adjusting a mountain bike nearby during sunset or sunrise in a natural landscape.
A man with dreadlocks riding a mountain bike wearing a black helmet and a red long-sleeve shirt during dusk or dawn.
A man dressed in golf attire, squatting on the green and holding a golf club, preparing to putt a golf ball during daytime with mountains and trees in the background.

Precision, posture, and control.

Newton Golf Motion Shafts & Gravity Putters

For Newton Golf, this body of work explores form, control, and motion on the course. The imagery centers on precision, restraint, and posture, isolating the subtle mechanics that shape performance across athletes of every level.

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A woman playing golf on a golf course, swinging a golf club, with trees and a cloudy sky in the background.
A female golfer on a green grass golf course, preparing to swing her club with her shadow visible on the ground.
A woman in black clothing and a hat is putting a golf ball on the green, with a man in white pants and a brown striped jacket standing nearby, holding a golf club on a golf course with trees and a hilly landscape in the background.

CLIENTS INCLUDE:

SRAM RockShox REI Patagonia Arc'teryx Zipp Velocio Canyon Homedics Good Fortune Collective Training Peaks RedBull Supply and Demand Modify Content Outside Sony Framework Ikon Pass 10 Barrel Brewing Wahoo Fitness Evil Bikes Schwalbe Kona Norco Felt Scott Bontrager Revel Co Chums Spot WTB

CLIENTS INCLUDE: 

SRAM
RockShox
REI
Patagonia
Arc'teryx
Zipp
Velocio
Canyon
Homedics
Good Fortune Collective
Training Peaks
RedBull
Supply and Demand
Modify Content
Outside
Sony
Framework
Ikon Pass
10 Barrel Brewing
Wahoo Fitness
Evil Bikes
Schwalbe
Kona
Norco
Felt
Scott
Bontrager
Revel Co
Chums
Spot
WTB

THE4COLOR is a creative production practice led by photographer Anthony Smith.
Rooted in editorial discipline and built for commercial scale.

This work is shaped by years of editorial leadership and hands-on production.
The full story lives here.

Anthony Smith PHOTOGRAPHER | FOUNDER

ABOUT THE WORK
A smiling man wearing a baseball cap and a light-colored t-shirt, in black and white.