This project was commissioned by Ikon Pass and produced with Nemo Design as part of a broader campaign built around anticipation for the winter season.

The focus was simple. Capture the moment the pass arrives.

Ikon Pass connects riders to a network of destinations around the world, but the experience often begins at home, with a package in the mail and the start of a new season taking shape.

Photographed on a video set, the shoot followed a family opening their Ikon Pass mailer. The approach stayed close to the interaction. Hands, expressions, small reactions. The details that make the moment feel real.

Working alongside motion, the stills were built to align with the pacing of the campaign while holding their own as single frames. The goal was to document anticipation in a way that felt natural and unforced.

The resulting images focus on the space between delivery and departure. A moment where the season is still ahead, but already starting to take form.